World Tokenomic Forum, Bonin Bough, and Brickblock

It may be sunny in Kansas City and Denver, but we wouldn’t know because we are at Grand Cayman for the World Tokenomic Forum. Sucks to be us, huh?

Today you’ll meet one of the top marketing executives in the world. He’s worked with Facebook, Twitter, Kraft Foods, Pepsi, ABC, Fox and a bunch of other names you will likely recognized. We had an udderly great time speaking with him about the future of marketing and blockchain, among other things.

You’ll also discover how you can own a piece of the profits derived from real estate in a new blockchain-centric venture in a special sponsored ico spotlight segment.

Warning. There are a plethora of cow jokes ahead. So if you are lactose intolerant, don’t say we didn’t tell you.

Put on some SPF 50 sunblock and join us from The Cayman Islands for episode #124 of The Bad Crypto Podcast.

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Bonin Bough is one of the foremost-awarded marketing executives in his field, the host of The Cleveland Hustles, and the author of Txt Me (646) 759-1837. Throughout his illustrious career as one of the youngest C-suite executives in a Fortune 50 company, Bonin has spearheaded some of the industry’s largest global marketing campaigns across digital, mobile, television, print, and experiential, including the premier of the first ever 3D printed food product, the customizable, real-time 3D printed Oreo at SXSW.

As the Chief Media & eCommerce Officer at Mondelēz International (formerly Kraft Foods), he created some of the first marketing programs across Facebook, Twitter, YouTube, Paramount Films, ABC, NBC, Fox, to name a few, and took precedence in fostering partnerships with startups including Instagram, Foursquare, and Buzzfeed. Prior to Mondelēz International, Bonin led digital marketing globally for PepsiCo, Weber Shandwick and Ruder Finn Interactive.

ICO Spotlight (Sponsored Segment): BrickBlock

Brickblock is a financial technology (fintech) company with a mission to make the world of investing easier, cheaper, and more transparent. It is founded on the belief that investing through current financial institutions is too complex and expensive.

Using blockchain technology and smart contracts to tokenize assets, Brickblock offers a solution to these issues. Since these terms are still quite unfamiliar, let’s take a closer look at how they apply to Brickblock’s modus operandi.

Simply put, tokenization is the digitization of an asset. The digital shares of the asset – the tokens – are bought, traded, and sold on an immutable public ledger called the blockchain.

Transactions between the buyers and sellers of the tokens are executed by a smart contract, which becomes active when certain conditions programmed into its code are met.

Check them out at: https://platform.brickblock.io/

DISCLAIMER NOTE:

Neither the Bad Crypto Podcast nor Joel or Travis are making any recommendations as to investing in this or any token or crypto-currency. The information in this podcast is for informational and entertainment purposes only.

Please do your own due diligence and consult with a professional financial adviser before making any investments.

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